INFLUENCER MARKETING 101

INFLUENCER MARKETING 101

Successful marketing this day and age means being visible to your target market both on- and offline. While it can be difficult to build up a large following on the various social media platforms, building a partnership with influencers, who have already established...

FOUR TIPS FOR VISUAL CONTENT ON SOCIAL MEDIA

FOUR TIPS FOR VISUAL CONTENT ON SOCIAL MEDIA

In the past decade, social media has grown at an enormous speed. What was once seen as a social platform has expanded to be used as a business tool as well. More and more companies are using social media not only as a way to connect with their customers but also as a...

THE POWER OF THE PRESS RELEASE

THE POWER OF THE PRESS RELEASE

Have you ever seen those short articles that announce a company's latest news online? Maybe it’s announcing a new partner, a merger of two companies, or even a re-branding.   This is what is known as a press release, and it is necessary for every business aiming...

WORKING FROM HOME

WORKING FROM HOME

 The ability to work from home is a gift for most people, and it seems that Millennials are reaping the benefits. More and more businesses and startups are creating opportunities for employees to work remotely, as long as they have an internet connection and a laptop....

SEO IN PLAIN ENGLISH

SEO IN PLAIN ENGLISH

If you have a website, you've probably already given at least some thought about how you're going to make your site stand out. Since most people nowadays will bring up a search engine when they're looking for something, it makes sense to ensure that your site appears...